[Innovation Theater] Who Should Own the Corporate Intranet?

For years, organizations have struggled with their corporate intranets. Oftentimes developed around Microsoft Sharepoint and rightfully selected and owned by IT departments, these platforms have evolved over the years to become behemoths that are difficult to use. But this does not have to be the case, and those charged with communications and employee engagement are ideal to assume this vital role.

In this session, Staffbase Principal Strategic Advisor and Reworked Contributor Jeff Corbin will discuss the steps needed for communications professionals to successfully strategize, concept, and launch a new intranet, including:

• Setting Objectives and Understanding Current Challenges and Pain Points
• The Importance of Understanding Organizational Structure and Employee Demographics to Ensure a Relevant and Personal Intranet Experience for all employees
• Defining Content Strategy and Prioritizing and Organizing Content for Easy Use and Access