Tarunam Verma

Director Of Technology- Personalization

Lowe's

Tarunam is a passionate technologist with a proven track record of leading 14+ digital transformations for fortune 500 brands like Lowes, Macys, Target, Coach, Costco, Mattel etc. He is currently working as Director, Product Engineering & ML for Lowes, and leads the enterprise content modernization, personalization and customer modernization across enterprises including digital, store, mobile, marketing & campaign, Sales CRM, Chat etc. Responsible for collaborating and partnering with senior technology and C level business leaders to develop & deliver omni strategy for Lowe's big rock initiatives related to personalization & customer modernization. Prior to Lowes , he was leading the Macy’s digital transformation for merchandising, common catalogue (TOF) , Price & promotion and Smart platform ( ML & Analytics ) for digital and enterprise channels. Previously, he has served in a variety of technology leadership roles for BJ’s wholesale club, Accenture and At&t(TechM) where he successfully envisioned & led many cutting edge transformational technology initiatives that delivered outstanding results at multiple companies . He is considered an industry expert in strategizing and executing the digital transformation and modernization of customer( personalization), item, search & browse, recommendations, price & promotion and more by using cutting edge technology leveraging machine learning, ChatGPT, deep & reinforcement learning including data analytics and data warehouse.

TARUNAM'S SESSIONS

Friday, May 12

US/Central from 1 :40 PM to 2 :20 PM ( 40 mins )

[Breakout] Driving Personalized CX through Hyper Personalization, Content and Journey Evolution

Personalization is no longer a nice-to-have in retail; it's a must-have. Join Director of Technology-Personalization at Lowe's, Tarunam Verma, for an in-depth exploration of hyper-personalization in CX. Learn how AI and machine learning can help deliver a customer experience that truly resonates. With insights into model-driven content tagging, journey evolution, and platform capabilities, this session is a must-attend for anyone looking to stay ahead of the personalization curve.

In this session you will:

Explore where your organization is on the path and how to advance to the next level
Discuss how to achieve personalization at scale by enabling machine learning foundation capabilities
Gain practical tips on how to evolve your content and journey to optimize personalization
Look at the future of personalization in 2025, including emerging trends and technologies that will continue to shape the customer experience.

Breakout

Customer Journey Optimization

Thursday, May 11

US/Central from 3 :05 PM to 3 :50 PM ( 45 mins )

[Breakout] Driving Personalized CX through Hyper Personalization, Content and Journey Evolution

In this session you will:

Explore where your organization is on the path and how to advance to the next level
Discuss how to achieve personalization at scale by enabling machine learning foundation capabilities
Gain practical tips on how to evolve your content and journey to optimize personalization
Look at the future of personalization in 2025, including emerging trends and technologies that will continue to shape the customer experience.

Breakout

Artificial Intelligence, Conversational Experiences & the Future of CX

Speaker

Tarunam Verma

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