Tag: marketing

A business sign hanging outside a business that says "Your Culture Is Your Brand." The sign has a white background with black text.

Customer Experience

How Has Brand Culture Changed in the Post-COVID World?

Now that vaccinations are commonly available and lockdowns are rare, how has brand culture changed in the post-COVID world?

A group of toy robots in a line grouped by size from biggest to smallest, in front of each robot there is a stack of coins that coincides with the size of the robot - AI return on investment

Information Management

Where Is the ROI in Artificial Intelligence Deployments?

Businesses are turning to AI for a competitive edge. However, AI is expensive, requires considerable investment and ROI is not guaranteed.

Video production covering event on stage.

Digital Marketing

5 Things To Consider When Selecting a Video Content Management System

Is your video strategy chaotic? A video content management system can help. Join us as we explore the capabilities, features and selection process for a VCM.

Online training. The back view of a girl who learns online by video conference online. On the screen, the teacher tells the information to her and other participants in the conference.

Leadership

Where Should Your Marketing Teams Focus Their Skills Training?

Just like the marketing landscape itself changes, so do many of the skills necessary to be successful. Are CMOs reskilling their teams for the future?

TikTok app logo on the smartphone screen and US dollar bills next to it.

Information Management

The Role of Data in Microsoft's TikTok Ambitions

Microsoft is in discussions to buy TikTok. Should the deal go through, Microsoft is set to gain a whole new bunch of users and, of course, their data.