Tag: cxm

an employee helping out a customer

Employee Experience

Is Your Digital Employee Experience Focused on the Wrong Thing?

Digital employee experience (DEX) has typically focused on the employee lifecycle. Yet I would argue DEX has a much more important opportunity.

woman walking down stairs with quote written on them: "all ideas grow out of other ideas"

Employee Experience

Reinventing Work: How Your Hybrid Workplace Can Deliver on CX and EX

The transition to a hybrid work model is not a tactical, one-and-done exercise. It is a long-term transformational change in the way work is structured.

A group of toy robots in a line grouped by size from biggest to smallest, in front of each robot there is a stack of coins that coincides with the size of the robot - AI return on investment

Information Management

Where Is the ROI in Artificial Intelligence Deployments?

Businesses are turning to AI for a competitive edge. However, AI is expensive, requires considerable investment and ROI is not guaranteed.

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Leadership

Does Your Organization Need a Chief Data Officer? Probably

While there is a growing number of roles in today's organizations, one of the most important is that of Chief Data Officer. But does your business need one?

Highway exit that reads, "Silicon Valley Next Exit"

Customer Experience

Can Silicon Valley Remain the Top US Tech Center in a Post-COVID World?

How will Silicon Valley fare post COVID-19? Can it still be the center of tech despite the move to remote work?

Microsoft logo at office building, Munich Germany

Digital Workplace

Microsoft's Interest in Nuance Is More Than Just Cloud

Microsoft has now overcome the final hurdle to its near-$20 billion acquisition of Nuance. Here's why Microsoft wants it.

person staring at night sky

Employee Experience

Forget Customer Experience. Forget Employee Experience. Enter Total Experience

Enterprises planning post-COVID business strategies need to look at the organizational experience as a whole, what Gartner calls Total Experience. Here's why.

Shot of the front of the Salesforce Tower building in New York City.

Digital Marketing

Will Salesforce, Adobe Acquisitions Signal More Workplace-CX App Combos?

Recent acquisitions by Adobe and Salesforce signal a trend of front-end providers wanting back-end, workplace apps to build a cohesive workplace stack.

robot toys  of  all shapes and sizes, lined up on a shelf

Digital Workplace

Choosing the Right AI for Your Business Goals

There's no 'one size fits all' approach to AI, but here's a look at four major types and how they can help deliver business impact.

using sticky notes for a mapping exercise

Employee Experience

Solving Employee Experience Problems With Customer Experience Skills

Whether it’s persona creation, journey mapping, experience design or measurement, CX professionals can fill the gaps in EX strategies.

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Leadership

6 Steps to Revive Your Digital Transformation Projects

The pandemic shifted many IT resources, so you may have reached a point where you are struggling to ramp up or resume digital transformation projects.